Every January, for the past 6 years, Keith and I have flown to Anaheim, California for a week. Obviously, it would be a great vacation opportunity to visit Disneyland or the beautiful Pacific Ocean, but we make the trip to work at the annual three-day National Association of Music Merchants (NAMM) Convention. More than a hundred thousand music merchants from around the world gather for education, hands-on experimentation with every instrument imaginable, and fantastic concerts which run nearly non-stop every day.
Because Keith and I are privileged to be part of the Perzina Pianos America team, we arrive in L.A. several days early. Keith spends those early days preparing and tuning all the pianos in the Perzina booth which two other team members and I set up. This year there were eight pianos but, in years past, there have been as many as eighteen! Keith is truly an artist who is committed to preparing each piano with excellent, something Perzina greatly appreciates. Those of you who are reading this blog will be the first to know that we are putting Hendersonville and Western North Carolina on the piano map! Freeburg Pianos now provides, along with all our other great pianos, the largest inventory and selection of Perzina Pianos in the USA!
On Wednesday before the show opened, I attended an intense all-day workshop for retailers. There were many excellent points made which I appreciated concerning education and preparation for the future. I spent most of my time, as I’m sure you can imagine, greeting old friends and making new ones. As I walked among the hundreds of piano booths and piano rooms, I was amazed how often people recognized me – must be the hair. I truly enjoy networking and introducing various international piano manufacturers, dealers and artists to one another, especially intergenerationally. I’m excited about the future of acoustic pianos as well as digitals.
By the way, I get a lot of exercise walking from the hotel to the convention center enjoying the warm sunshine, beautiful palm trees and the Birds of Paradise. Instead of taking the elevator or escalator, I choose to do the six-flight convention center “stair-stepper” several times a day. Attending NAMM is a great way to keep in shape.
The last day of the convention is open to the public. Some say it is a good thing that Keith and I are visiting my cousins in Laguna Woods that day. Apparently, the thousands of people who invade on the last day are a bit overwhelming.
In Part 2 of my NAMM blog, I’ll tell you about the four very different concerts I intentionally attended and at least one of the artists I look forward to seeing every year. I’ve got some great photos.
~ Joann Freeburg